Unlock Your Career Potential with LinkedIn
In this episode, we hear from Karen Hollenbach, Australian LinkedIn Expert Consultant from Think Bespoke. We explore how job seekers can harness the full potential of LinkedIn to accelerate their career goals. LinkedIn isn’t just a digital resume, it’s the world’s largest professional networking platform. When used strategically, it can open doors to new opportunities, connections, visibility with recruiters and the hidden job market. Karen shares practical insights on how to create a standout profile, the importance of using keywords and consistent activity, and why storytelling through your experience section helps your profile resonate with employers.
Karen also shares how recruiters actively use LinkedIn to search for talent and how understanding their perspective can give job seekers a competitive edge. From leveraging AI tools for profile optimisation to making genuine connections through thoughtful engagement, you will gain actionable tips to help you stand out in a crowded job market.
Whether you’re actively job hunting or simply want to strengthen your professional brand, this episode will give you the clarity and confidence to use LinkedIn as a powerful career tool. It will help you get noticed, get connected and get ahead in your career.
If you are seeking clarity in your career transition, book a 15 minute Career Chat with Marina here.

I am a passionate Career Coach who works with individuals in the explore and search phase of their career journey, helping you realise your strengths through my career coaching and training programs. I enjoy showing people the path to greater career satisfaction and providing insight and tools to help you make your next career move.